Dani Chukka

Strategy · Analytics · Advisory

Dani
Chukka

MSc Management candidate at Newcastle University — McKinsey Forward alumnus and strategy analyst with consulting, operations and field research experience across India and the United Kingdom.

McKINSEY FORWARD PROGRAM

Programme Alumnus · McKinsey.org · June 2026

VICE-CHANCELLOR'S SCHOLAR

Newcastle University · £7,000 / year

GLOBAL INDUSTRY PROJECT

Newcastle University × Practera · July 2026

Get in Touch →View Work ↓
Dani Chukka — standing outside The Gherkin in the City of London
I

From Amaravati to the City of London

I grew up in India, competed for and won the Vice-Chancellor's International Scholarship at Newcastle University — a merit-based award of £7,000 per year — and moved to the United Kingdom to pursue an MSc in Management. That transition was not accidental. It was the next logical step in a deliberate career trajectory.

Before Newcastle I worked as a Business Analyst at Wishon Jobs, supporting five concurrent client engagements, converting messy datasets into decision-ready outputs and writing recommendations that moved senior stakeholders. At the same time I consulted on operations at a manufacturing unit in Karnataka — identifying the actual root cause of delivery failures rather than the assumed one and implementing process changes that held. Neither role was theoretical. Both were real.

I completed the McKinsey Forward Program — a selective global leadership curriculum — and bring fluency in SQL, Python, Power BI and Advanced Excel to every engagement. My goal is a career in management consulting where rigour, structured thinking and commercial instinct are the baseline.

Contact

Location

Newcastle upon Tyne, United Kingdom

Email

chukkadani@gmail.com

Phone

+44 07352 688820

LinkedIn

linkedin.com/in/danichukka

II

What I Bring to Every Engagement

Strategy & Advisory

  • Competitive Positioning
  • Market Sizing & Segmentation
  • Business Case Development
  • Post-Merger Integration
  • Change Enablement
  • ESG Strategy

Analytics & Data

  • SQL (Intermediate–Advanced)
  • Python (Pandas, NumPy)
  • Power BI (Advanced)
  • Advanced Excel — Pivot, VLOOKUP, Macros, Scenario Analysis, Sensitivity Analysis, Regression Analysis
  • Process Mining (Celonis)
  • Google Analytics GA4

Execution & Delivery

  • Stakeholder Management
  • PMO & Governance
  • Executive Communication
  • End-to-End Project Ownership
  • AI-Augmented Research Workflows
  • Hypothesis-Driven Problem Solving

5+

Concurrent client engagements managed

40+

Stakeholders engaged across field research

8

Days of on-ground immersive fieldwork

III

Where the Work Has Been Real

March 2025 – September 2025 · Remote, United States

Wishon Jobs

Business Analyst Intern

  • Served as the primary source of reliable analysis across five concurrent client engagements — providing the fact base leadership teams used for strategic decisions in real time.
  • Collected, cleansed and structured client data arriving in inconsistent formats, resolving discrepancies before any analysis could be trusted or presented.
  • Built reusable analytical templates and standardised validation checks, eliminating repetitive work and improving team efficiency across the portfolio.
  • Produced client-ready presentations and written recommendations that converted ambiguous briefs into structured project scopes.
  • Integrated AI tools into daily research workflows — accelerating first-draft quality while independently validating every output against primary sources.

April 2024 – August 2024 · Karnataka, India · Hybrid

Diamond Ice Factory

Operations Consultant (Part-Time)

  • Identified the true root cause of recurring delivery failures — rather than the assumed cause — by examining production and supply data closely with floor-level teams.
  • Implemented process changes that proved durable: the scheduling system remained in use after my tenure ended.
  • Worked with five supplier relationships to align on priorities and prevent stock disruptions across the operation.

June 2024 – July 2024 · Adilabad District, Telangana, India

Dhaatri Trust

Research Analyst Intern — Social Audit

  • Full detail in Section V: Eight Days in the Field.
IV

Four Disciplines. Four Structured Briefs.

Newcastle University Business School curriculum — each brief treated as a live client engagement.

Challenge 01Strategy

The Market Entry Problem

Sustainable Skincare — Competitive Positioning

MECE-structured competitive analysis evaluating market positioning and customer targeting strategy for a sustainable skincare brand entering a fragmented premium market. Framed the problem, sized the opportunity and delivered a positioning recommendation backed by structured evidence.

Deliverables

  • Competitive landscape map
  • Customer segmentation framework
  • Positioning recommendation memo
Challenge 02Innovation

From Problem to Product

New Product Development via Design Thinking

Applied design thinking methodology from problem discovery through prototype concept to develop sustainable product ideas aligned with shifting consumer demands. Delivered a commercially grounded concept brief with go-to-market rationale built on customer insight.

Deliverables

  • Consumer insight synthesis
  • Concept brief
  • Go-to-market rationale
Challenge 03Marketing Strategy

The Visibility Problem

Digital Strategy & Engagement Design

Developed strategic digital marketing recommendations covering channel selection, content architecture and audience targeting — with a KPI accountability layer aligning marketing spend to business outcomes.

Deliverables

  • Channel strategy memo
  • Audience targeting matrix
  • Engagement KPI framework
Challenge 04Analytics

Measuring What Matters

KPI Framework for Campaign Effectiveness

Designed a KPI framework translating business objectives into measurable leading and lagging indicators — enabling structured performance review and surfacing strategic improvement opportunities. Built to be operationally usable.

Deliverables

  • KPI taxonomy
  • Measurement cadence design
  • Reporting template
V

Eight Days. Two Villages. One Finding That Changed the Brief.

Organisation: Dhaatri Resource Centre for Women and Children

In my final year at VIT-AP I was selected for a government-commissioned social research engagement — one that took me away from the classroom and into Naikpod tribal communities in Adilabad, Telangana, to examine implementation failures in national rural employment and forest rights schemes.

Over eight days I conducted structured fieldwork across two villages — applying Participatory Rural Appraisal, Focus Group Discussions, household survey methodology and direct stakeholder interviews with an NGO founder and the Mandal MPDO.

What I found was not what the government data said. Only 6 of 35 households held Individual Forest Rights despite the entire village being legally eligible — and despite years of repeated applications being silently ignored by local officials. That gap became the centrepiece of a findings report that reached senior government decision-makers with two of four recommendations subsequently adopted.

Critical Gap Surfaced

Only 6 of 35 eligible households held Individual Forest Rights (IFR Patta) despite repeated applications — a critical divergence between legislative intent and on-ground delivery.

35

Households surveyed

158

Individuals across two villages

8

Days on-ground fieldwork

2/4

Policy recommendations adopted

Research Deliverables

  • Baseline survey design across 35 households
  • Participatory Rural Appraisal mapping of both villages
  • Gram Sabha facilitation — Devanagara and Pitlaguda
  • School infrastructure audit across two village primary schools
  • Focus Group Discussions with women on water, energy and sanitation
  • Stakeholder interviews: CCD Utnoor NGO founder and Mandal MPDO
  • Quantitative analysis of forest rights access gaps versus legislative intent
  • Written findings report with four actionable policy recommendations
  • Oral presentation to senior government officials
VI

The Institutions That Shaped the Thinking

September 2025 – September 2026

Newcastle University

MSc Management

Vice-Chancellor's International Scholarship

£7,000 per year — awarded on the basis of outstanding academic merit and demonstrated future leadership potential.

Competitively selected for the Newcastle University Global Industry Project — a live consulting engagement with an external commercial client delivered in partnership with Practera, July 2026.

HRM in Cross-National Contexts — 77% (Distinction)

Examiner noted exemplary evidence use, high-level analytical thinking and sophisticated engagement with institutional change theory — Varieties of Capitalism, Amable and Streeck & Thelen — in a post-Brexit UK employment policy context.

Modules

Strategy for ManagersData Analytics for ManagersFinancial Analysis & MarketsManaging Change in OrganisationsManaging Innovation & CreativityInternational EntrepreneurshipHRM in Cross-National ContextsBusiness in Society

September 2022 – April 2025

VIT-AP University

BA Public Services — 70% (2:1 Equivalent)

Multidisciplinary programme spanning economics, politics, psychology and philosophy — with strong grounding in structured analysis, evidence-based policymaking and primary research methodology.

Modules

Business StatisticsOperations ManagementMicroeconomics & MacroeconomicsInternational Trade and EconomicsLeadership and Organisational DevelopmentProject Management

2019

St. Joseph's High School

Secondary School Certificate — 97% · Academic Distinction

VII

Inside the Institution

Consulting Club

Newcastle University · Active Member

Business Club

Newcastle University · Active Member

International Club

Newcastle University · Active Member

VIII

When the Work Extends Beyond the Seminar

13th–14th September 2024

VIT-AP University · Amaravati, India

ICNIDS 2024

International Conference on Navigating Inequalities, Development and Sustainability in the Global South

Conference Coordinator

Organised by the School of Social Sciences and Humanities at VIT-AP University, with international collaborators including Casa de la India (Spain), University of Alicante (Spain), Asian Studies Centre of the University of Valladolid (Spain), Ryukoku University (Japan) and American University of Phnom Penh (Cambodia).

Conference Coordinator for a two-day international academic conference on inequality, development and sustainability in the Global South — spanning scholars, policymakers and practitioners from 30+ institutions across multiple countries. Managed real-time scheduling, venue coordination and participant communications across hybrid formats. Maintained schedule adherence throughout by resolving logistical escalations in real time.

IX

Four Signals Worth Examining Closely

Global Leadership Curriculum

McKINSEY FORWARD PROGRAM

McKinsey.org · June 2026

A selective global leadership curriculum developed by McKinsey & Company — completed in full. Covers hypothesis-driven thinking, structured communication, problem-solving under ambiguity and leading through change using McKinsey proprietary frameworks. One of a small cohort selected globally on the basis of demonstrated analytical capability and leadership potential.

Live Client Consulting

GLOBAL INDUSTRY PROJECT

Newcastle University × Practera · July 2026

Competitively selected for a live consulting brief with an external commercial client — one of a small cohort of MSc students chosen on the basis of academic performance and problem-solving aptitude. Applied structured frameworks to a real business challenge and synthesised findings into a client-ready presentation delivered to senior stakeholders.

Enterprise Process Intelligence

CELONIS ACADEMY

Process Intelligence & Enterprise AI · June 2026

Enrolled in Celonis Academy's structured programme in process intelligence and enterprise AI — covering process mining fundamentals, building analytical views and applying process intelligence to real business case studies. Celonis is the world's leading process intelligence platform used by McKinsey, Deloitte and SAP for large-scale operational transformation.

Merit Scholarship

VICE-CHANCELLOR'S INTERNATIONAL SCHOLARSHIP

Newcastle University · £7,000 / year

Awarded on the basis of outstanding academic merit and demonstrated future leadership potential. One of a limited number granted annually to international postgraduate students at Newcastle University.

X

Credentials That Go Beyond the Degree

Google Analytics GA4

Google Digital Academy

ESG Strategy & Sustainable Finance — Health Across the Gender Spectrum

Stanford University

Business Analysis Fundamentals

LinkedIn Learning

Business Analysis Basics — Sensitivity Analysis, Regression Analysis, Scenario Building

SkillUp Online

Python Fundamentals for Beginners

Great Learning Academy

Applied AI Fundamentals & Tools

IBM

KPMG Career Catalyst: Advisory

KPMG UK

International Trade & Economics

Marginal Revolution University

XI

Affiliations That Situate the Practice

IC (CMI)

Institute of Consulting

Chartered Management Institute

Member

WEA

World Economics Association

Member since 2025

Member

IMRTC USA

International Management Research and Technology Consortium

United States

Student Member

XII

On the Record — Those Who Assessed the Work

“Follows an intersectional approach rather than linear thinking, which makes him stand apart from his peers.”

Dr K. Deepanjan

Assistant Professor · VIT-AP University

“A very bright student with a strong commitment towards human rights, evidence and social justice.”

Dr Iram Khan

Assistant Professor of Law · Jamia Hamdard

“Outstanding academic achievements and clear potential as a future leader in his field.”

Dr Karthick V

Assistant Professor · ISEC Bengaluru

XIII

If the Brief Looks Right — Start Here

Open to management consulting, strategy, business analyst and advisory roles. Based in Newcastle — available for roles and travel across the UK and Europe.

Get in Touch →LinkedIn ↗

Email

chukkadani@gmail.com

LinkedIn

linkedin.com/in/danichukka

Phone

+44 07352 688820

Languages

English (C1 Advanced) · Telugu (Native) · Hindi (Fluent)

Dani Chukka · Newcastle upon Tyne, United Kingdom

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